"Is Your Price Too Low?" by John P. Hayes

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If you're just starting out in business, you've probably been in the position of wondering how much you should charge for your products and services. Have you ever struggled with how much people would be willing to pay you for your expertise?

Well, I stumbled across an article that was formerly on Zig Ziglar's website but apparently it's no longer there so I had to do a search and found it at this site. It'll change your perspective, I guarantee it. It certainly changed mine!

Here's my $67,000 question: Are you charging what you think you're worth and then trusting the process?